Ile-ALatau National Park
Ile-Alatau is a breathtaking national park located in Almaty, Kazakhstan. Regrettably, the park has become a victim of pollution due to the recreational activities of both locals and tourists, due to lack of knowledge and awareness. To address this issue, Turanga Group created a visitor center at the park's base to emphasize its importance to tourists and raise awareness about the need to preserve the park's natural landscape and protect the animals living in it.
YEAR: 2023
KEY WORDS:
Inspiring
Serene
Selective
Inspiring
Serene
Selective
Our objective was to assist in conveying this message to people passing through the visitor center and educate them through compelling brand elements. Souvenir collection was a starting point to educate visitors about endangered species in the nearby area.
